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Social Psychology: Unraveling the Mystery explores how social behavior is goal-directed and a result of interactions between the person and the situation. Social Psychology Unraveling the Mystery has two features that set it apart from other social psychology textbooks: Opening mysteries: Each chapter begins with a mystery of social behavior, designed not only to grab student interest, but also to organize the ensuing discussion of scientific research: Why would a poor black washerwoman give away her hard-earned life-savings? What psychological forces led the Dalai Lama, the most exalted personage in Tibet, to forge a lifelong friendship with a foreign vagabond openly scorned by Tibetan peasants? Why would a boy falsely confess to murdering his own mother? A unique integrated approach to social behavior: Rather than encyclopedically listing unconnected factoids, the authors organize each chapter around the two broad themes, asking: (1) what are the goals that underlie the behavior in question? (2) what factors in the person and the situation link to each goal? The book thus presents the discipline as a coherent framework for understanding human behavior. Cutting-edge scholarship, lively writing, and the authors' strengths as both respected researchers and expert teachers, all come together to make the third edition of Social Psychology: Unraveling the Mystery an accessible and engaging read for students, and provides a modern and cohesive approach for their teachers. This affordable Books a la Carte Edition features the exact same content from our traditional textbook in a convenient, notebook-ready loose-leaf format - allowing students to take only what they need to class. As a bonus, the Books a la Carte Edition is accompanied by a full-color, laminated Study Card that's a perfect tool to help students prepare for exams.
This text investigates the core question of how social behavior is driven by goal-directed actions resulting from the interplay between individual characteristics and situational factors. The authors, Douglas T. Kenrick, Robert B. Cialdini, and Steven L. Neuberg, leverage their extensive research backgrounds to move beyond simple fact-listing. They present a cohesive framework that organizes social psychology around the fundamental goals that motivate human behavior and the specific variables that influence those goals.
What You Will Find
The text is regarded as a structured, student-oriented resource that prioritizes conceptual coherence over encyclopedic data collection. Its framing suggests an accessible, high-level introduction to social psychology that emphasizes the application of research to real-world behavioral mysteries.
Page Count:
0
Publication Date:
2006-08-08
Publisher:
Allyn & Bacon
ISBN-10:
0205491871
ISBN-13:
9780205491872
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