This volume investigates the professional golf landscape of 1977, examining the growth of the sport as a global commercial enterprise. Mark H. McCormack, a pioneer in sports marketing and the founder of IMG, utilizes his unique position within the industry to provide an insider's view of the professional circuit. The text synthesizes tournament results, player profiles, and the shifting economic dynamics that defined the late 1970s golf era.

The text serves as a definitive historical record of the professional golf circuit during a pivotal year of expansion. It provides a dense, data-rich perspective that remains valuable for researchers and enthusiasts interested in the business history of professional sports.