
As an Amazon Associate and affiliate partner, Menrva Books earns from qualifying purchases. Learn more
With engaging story lines, unpredictable plot twists, and realistic characters, the case studies in Communication and Social Media tackle real-life issues that are relevant for students. Written by communication scholars with specific expertise in social media and new technologies, the cases are presented as stories and reflect recent theory and research. The text encourages students to discuss, develop, and analyze potential solutions to the problems illustrated in each case study, including dating on social media and career development through social media. This approach increases students' interest in communication, furthers their desire to learn, and reminds them to think critically about their communication as they navigate their relationships with others through social media and new technologies.
This text investigates the complex intersection of interpersonal communication and digital social media platforms through the application of academic theory to practical scenarios. Written by communication scholars specializing in new technologies, the book utilizes a case-study methodology to bridge the gap between abstract research and real-world application. The primary argument posits that students can better understand communication dynamics by analyzing narrative-driven examples of digital interaction.
What You Will Find
Scope Limits
Educators frequently utilize this text as a practical supplement to traditional communication theory curricula due to its accessible, narrative-driven approach. Experts highlight the book's effectiveness in encouraging student engagement with complex digital communication issues.
Page Count:
240
Publication Date:
2019-01-07
Publisher:
Oxford University Press
ISBN-10:
0190877642
ISBN-13:
9780190877644
No comments yet. Be the first to share your thoughts!