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How do information systems transform business operations, management decision-making, and organizational strategy in a globalized economy? Kenneth C. Laudon, a professor of information systems at New York University, utilizes his extensive academic background to provide a comprehensive framework for understanding the integration of digital technology within modern enterprises. The text argues that information systems are not merely technical tools but are fundamental components of organizational structure that dictate competitive advantage and operational efficiency.
What You Will Find
Scope Limits
Experts recognize this work as a foundational textbook for undergraduate and graduate business curricula due to its systematic approach to complex technical concepts. Readers frequently note the academic density of the prose, which balances theoretical models with practical business applications.
Page Count:
0
Publication Date:
1997-11-01
Publisher:
Harcourt Brace College Publishers
ISBN-10:
0030127297
ISBN-13:
9780030127298
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