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Praised by students and instructors alike for its engaging approach and reader-friendly design, this third Canadian edition prepares students to become effective communicators in both their personal and professional lives. With a strong focus on the influence of culture and technology throughout, the text examines a range of cutting-edge topics from online social networks to group dynamics.
This text investigates the foundational principles and evolving complexities of human communication within the modern Canadian context. The authors, Alexandre Sévigny, George Rodman, and Ronald B. Adler, leverage their academic expertise to provide a comprehensive framework for understanding interpersonal, group, and public interaction. By integrating contemporary research with practical applications, the book argues that effective communication is a skill set that can be developed and refined through conscious practice and cultural awareness.
What You Will Find
Instructors and students frequently cite this text as a foundational resource for introductory communication courses due to its accessible prose and clear pedagogical structure. Experts highlight the book's successful integration of Canadian-specific contexts and its focus on the intersection of technology and human interaction.
Page Count:
592
Publication Date:
2015-01-01
Publisher:
Oxford University Press
ISBN-10:
0199004196
ISBN-13:
9780199004195
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