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International Business is an authoritative and engaging voice on conducting business in international markets.Globalization and International Business; The Cultural Environments Facing Business; The Political and Legal Environments Facing Business; The Economic Environments Facing Businesses; Globalization and Society; International Trade and Factor-Mobility Theory; Governmental Influence on Trade; Cross-National Cooperation and Agreements; Global Foreign-Exchange Markets; The Determination of Exchange Rates; The Strategy of International Business; Country Evaluation and Selection; Export and Import Strategies; Direct Investment and Collaborative Strategies; The Organization of International Business; Marketing Globally; Global Manufacturing and Supply Chain Management; International Accounting Issues; The Multinational Finance Function; Human Resource ManagementFor business professionals who would like a fresh perspective on the study of global environments, and the operations of international business.
This text investigates the complex interplay between global environmental factors and the operational strategies required for successful international business management. The authors, John D. Daniels and Lee H. Radebaugh, leverage their extensive academic and professional backgrounds to synthesize economic, political, and cultural data into a cohesive framework. The book argues that understanding the nuances of cross-national environments is a prerequisite for effective decision-making in multinational corporations.
What You Will Find
Experts and educators frequently cite this work as a foundational text for understanding the multifaceted nature of global commerce. Readers often note the academic density of the prose, which provides a rigorous examination of both macro-environmental factors and micro-operational strategies.
Page Count:
851
Publication Date:
1986-01-01
Publisher:
Addison-Wesley Publishing
ISBN-10:
0201107139
ISBN-13:
9780201107135
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