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This introduction to media history captures the excitement and personality of ideas, events, and people who made it happen. With a chronology that emphasizes a narrative style, anecdotes, and a selection of ideas, the chapters of this book are devoted to certain movements in American history and the role of media in them. Events and personalities are interpreted in the context in which they existed. Therefore, both the negative and positive aspects of issues, events, and people who influenced media history are presented. Selection of subjects is made on the basis of what is significant, interesting, and worth remembering. Students will find, for example, the “Yes, Virginia, There Is a Santa Claus” column as well as William Allen White's tribute to his daughter at her death. Basic themes that run through the course of media history are identified by subheads in each chapter, and questions for discussion and research are at the end of each chapter.
This text investigates the evolution of American media by examining the intersection of significant historical movements, influential personalities, and the role of communication in shaping public discourse. Hiley H. Ward provides a narrative-driven overview that prioritizes the human element of media history, utilizing anecdotes and thematic analysis to contextualize major events. The book functions as an educational framework, balancing technical media development with the cultural impact of journalism and broadcasting throughout American history.
What You Will Find
The framing suggests an accessible, student-oriented introduction to media history that prioritizes narrative engagement over exhaustive technical data. Its structure indicates a focus on broad thematic trends and significant cultural milestones suitable for undergraduate-level survey courses.
Page Count:
542
Publication Date:
1996-12-07
Publisher:
Pearson
ISBN-10:
0205149227
ISBN-13:
9780205149223
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