
As an Amazon Associate and affiliate partner, Menrva Books earns from qualifying purchases. Learn more
This access code card gives you access to all of MySpeechLab’s grade-boosting resources. MySpeechLab is an interactive online solution for Public Speaking courses that combines multimedia, tutorials, simulations, tests, and quizzes to make learning fun! This is the product access code card for MySpeechLab and does not include the actual bound book. Updated in a new 8th edition, Public Speaking: An Audience-Centered Approach brings theory and practice together. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in the speech making process. This model of public speaking is the foundation of the book, and it guides the reader through the step-by-step process of public speaking, focusing their attention on the dynamics of diverse audiences, and narrowing the gap between practice and the real world.
How can speakers effectively bridge the gap between theoretical rhetoric and the practical demands of diverse, real-world audiences? Steven A. Beebe and Susan J. Beebe provide a structured pedagogical framework centered on audience analysis as the primary driver of successful communication. By integrating multimedia resources with traditional instructional methods, the authors aim to standardize the speech-making process for students in academic settings.
What You Will Find
The text functions as a standard academic resource for undergraduate communication courses, emphasizing a systematic, audience-first approach to public speaking. Its reliance on digital integration suggests a focus on modern, interactive learning environments rather than purely theoretical study.
Page Count:
0
Publication Date:
2011-01-01
Publisher:
Pearson College Div
ISBN-10:
020515137X
ISBN-13:
9780205151370