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Provides a concise, practical, and step-by-step approach to public speakingSpeaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches. It is based primarily on a traditional public speaking approach combined with up-to-date communication theory. It is intentionally brief in order to give the reader more time to prepare, practice, and present speeches. The step-by-step approach of the book allows students to concentrate on the speechmaking process.Learning GoalsUpon completing this book, readers will be able to: Understand speech purpose and audience response Organize, support, and outline their speeches Identify persuasive appeals and fallacies Understand and practice ethical public speaking0205843751 / 9780205843756 Speaking with a Purpose Plus MySearchLab with eText -- Access Card PackagePackage consists of:0205220401 / 9780205220403 Speaking with a Purpose0205239927 / 9780205239924 MySearchLab with Pearson eText -- Valuepack Access Card
This text investigates the fundamental question of how a speaker can systematically prepare and deliver an effective, ethical presentation. Arthur L. Koch draws upon traditional public speaking pedagogy integrated with contemporary communication theory to provide a streamlined framework for students. The book prioritizes brevity to ensure that the reader spends more time in active preparation and practice rather than passive reading. By focusing on a step-by-step methodology, the author aims to demystify the speechmaking process for novice presenters.
What You Will Find
This work is regarded as a concise, utilitarian manual for academic and professional settings where brevity and practical application are prioritized. The framing suggests an accessible, instructional resource designed to minimize theoretical density in favor of actionable speechmaking skills.
Page Count:
126
Publication Date:
1997-08-28
Publisher:
Taylor & Francis
ISBN-10:
0205273017
ISBN-13:
9780205273010
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