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Communicating Today: The Essentials combines a solid grounding in theory and history with competency-oriented chapters on interviewing, group discussion, and public speaking. Through this text, students will gain an appreciation for the development of the field, its major areas of emphasis and its relevance and applications to contemporary issues. Each of the 15 chapters features five themes to augment the focus of the chapter: history, diversity, competencies, critical thinking, and technology. Communicating Today: The Essentials challenges students to think about issues, acquire skills and knowledge, understand concepts, and apply terms and theories to their entire communication repertoire.
This text investigates the fundamental principles of human communication by integrating historical context with practical, competency-based skill development. Raymond Zeuschner, an experienced educator in the field, utilizes a structured pedagogical framework to bridge the gap between theoretical foundations and real-world application. The book serves as a comprehensive guide for students to navigate diverse communication environments, ranging from interpersonal interactions to formal public address.
What You Will Find
The text is regarded as a foundational academic resource that balances scholarly rigor with accessible, skill-based instruction for undergraduate students. Its systematic approach to communication theory and practice makes it a standard reference for introductory courses in the field.
Page Count:
352
Publication Date:
2002-08-30
Publisher:
Pearson
ISBN-10:
0205332412
ISBN-13:
9780205332410
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