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Introduction to Human Communication shows how central effective communication is to shared meaning making, identity construction and maintenance, and responsible interaction with the world. In an inviting and engaging style, Beauchamp and Baran provide the most current and complete survey of the discipline. They cover the basics of communication theory and research with vivid examples while providing practical tools to help students become more thoughtful, confident, and ethical communicators. This text demonstrates the relevance of communication to our everyday lives and invites students to apply what they learn in a broad variety of contexts--including mass communication, organizational communication, health communication, social media, and media literacy.
This text investigates the fundamental role of communication in shaping human perception, meaning-making, and identity construction. Authors Stanley J. Baran and Susan R. Beauchamp utilize their extensive academic backgrounds in communication theory to present a comprehensive survey of the discipline. By integrating current research with practical application, they argue that effective communication is a prerequisite for responsible interaction in diverse social and professional environments.
What You Will Find
Scope Limits
Academic reviewers and instructors frequently highlight the text's accessibility and its ability to bridge theoretical concepts with everyday social scenarios. It is widely regarded as a foundational resource for undergraduate students seeking a structured introduction to the breadth of the communication field.
Page Count:
480
Publication Date:
2019-01-02
Publisher:
Oxford University Press
ISBN-10:
0190918780
ISBN-13:
9780190918781
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