This volume investigates the evolution of the American economic landscape from colonial trade to the industrial dominance of the twentieth century. Alex Groner, in collaboration with editors from American Heritage and Business Week, synthesizes historical data and corporate records to trace the development of American commerce. The text provides a chronological framework that links individual entrepreneurial efforts to broader national economic shifts and technological advancements.

This work is frequently cited as a comprehensive visual and narrative reference for the history of American enterprise. Scholars and general readers alike note the accessible prose style, which balances academic rigor with a broad, engaging historical scope.