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This text investigates the fundamental principles of modern business operations and the strategic frameworks required to navigate competitive markets. The authors, a collaborative team of industry practitioners and academic contributors, synthesize core concepts ranging from organizational behavior to financial management. By integrating theoretical models with practical application, the work provides a comprehensive overview of the mechanisms that drive corporate success and operational efficiency.
What You Will Find
This text is frequently utilized as a foundational reference for students and professionals seeking a broad understanding of business administration. Experts note that the collaborative authorship provides a balanced perspective on both the academic and practical aspects of the field.
Page Count:
568
Publication Date:
2018-01-01
Publisher:
Oxford University Press
ISBN-10:
0198417489
ISBN-13:
9780198417484
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