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Multinational firms are a ubiquitous feature of modern economies, yet how much do we really know about how they work? This book reveals the complexity of managing multinationals and shatters the myth of the multinational as a unified, economically-rational firm.
This book investigates the internal organizational structures of multinational firms to determine how they navigate diverse institutional and national environments. The authors, Glenn Morgan, Peer Hull Kristensen, and Richard Whitley, utilize comparative institutional analysis to challenge the conventional view of the multinational corporation as a monolithic, purely rational entity. By examining how these firms adapt to varying local contexts, the text provides a framework for understanding the inherent tensions between global integration and local responsiveness.
What You Will Find
Scholars and practitioners in the field of international business recognize this work as a significant contribution to organizational theory. Readers frequently note the academic density of the prose, which serves as a foundational text for those studying the complexities of global firm management.
Page Count:
336
Publication Date:
2001-11-08
Publisher:
Oxford University Press
ISBN-10:
0199247552
ISBN-13:
9780199247554
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