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This book investigates the strategic formation and management of design alliances. It examines the critical factors influencing the success of collaborative ventures in design, drawing on case studies and theoretical frameworks to provide insights into partnership dynamics, resource sharing, and conflict resolution within these alliances.
The book is likely to be regarded as a specialized text for professionals and academics in the fields of design management and business strategy. Its focus on the practical and theoretical aspects of design alliances suggests it provides a comprehensive overview for those involved in or studying inter-organizational collaborations within the design sector.
Page Count:
296
Publication Date:
1998-01-01
ISBN-10:
0471974765
ISBN-13:
9780471974765
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