This book investigates how organizational semiotics can be applied as a rigorous framework to analyze and improve information systems within complex business environments. Authors Kecheng Liu and Weizi Li draw upon decades of research in informatics to propose a methodology that treats organizational communication as a system of signs and meanings. By bridging the gap between technical system design and human social interaction, the text argues that effective business informatics requires a deep understanding of how information is interpreted and utilized by organizational actors.

Reader & Expert Consensus: Experts in the field of information systems recognize this work as a primary text for understanding the intersection of semiotics and business informatics. Readers frequently note the academic density of the prose, which serves as a foundational resource for researchers and practitioners seeking to optimize organizational communication systems.