
This book seeks to understand the major mythological role models that mark the moral landscape navigated by young Hindu women. Traditionally, the goddess Sita, faithful consort of the god Rama, is regarded as the most important positive role model for women. The case of Radha, who is mostly portrayed as a clandestine lover of the god Krishna, seems to challenge some of the norms the example of Sita has set. That these role models are just as relevant today as they have been in the past is witnessed by the popularity of the televised versions of their stories, and the many allusions to them in popular culture. Taking the case of Sita as main point of reference, but comparing throughout with Radha, Pauwels studies the messages sent to Hindu women at different points in time. She compares how these role models are portrayed in the most authoritative versions of the story. She traces the ancient, Sanskrit sources, the medieval vernacular retellings of the stories and the contemporary TV versions as well. This comparative analysis identifies some surprising conclusions about the messages sent to Indian women today, which belie the expectations one might have of the portrayals in the latest, more liberal versions. The newer messages turn out to be more conservative in many subtle ways. Significantly, it does not remain limited to the religious domain. By analyzing several popular recent and classical hit movies that use Sita and Radha tropes, Pauwels shows how these moral messages spill into the domain of popular culture for commercial consumption.
This book investigates how the mythological figures of Sita and Radha function as moral role models for Hindu women across historical and contemporary media. Heidi R.M. Pauwels, a scholar of South Asian studies, utilizes a comparative framework to analyze the evolution of these archetypes from ancient Sanskrit texts to modern television and cinema. She argues that despite expectations of progressive modernization, contemporary media portrayals often reinforce conservative gender norms through these traditional tropes.
What You Will Find
Scope Limits
Scholars and students of South Asian cultural studies recognize this work as a rigorous examination of how ancient mythology is repurposed in modern media. Experts highlight the book's ability to bridge the gap between classical religious texts and contemporary popular culture, noting its significant contribution to understanding gender dynamics in modern India.
Page Count:
576
Publication Date:
2008-01-01
Publisher:
Oxford University Press
ISBN-10:
019045153X
ISBN-13:
9780190451530
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