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This text investigates the fundamental principles of effective human communication across diverse interpersonal, group, and public contexts. Raymond Zeuschner, a seasoned academic in the field of speech communication, utilizes a structured pedagogical approach to break down the mechanics of verbal and non-verbal interaction. The book serves as a comprehensive guide for students, integrating theoretical frameworks with practical exercises to improve message clarity and audience engagement.
What You Will Find
The text is regarded as a standard, foundational resource for undergraduate communication courses, valued for its clear organization and accessible pedagogical style. Its inclusion of digital components reflects a commitment to multi-modal learning, making it a reliable tool for students seeking to master both the theory and practice of modern communication.
Page Count:
0
Publication Date:
2002-11-01
Publisher:
Addison Wesley Publishing Company
ISBN-10:
0205402135
ISBN-13:
9780205402137
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