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Emphasizes the connections between communication and our daily livesCommunication: Making Connections, a top-selling hybrid text, is unique in its integrated “Making Connections” theme and emphasis on technology. While introducing the basic principles of public speaking, interpersonal communication and group communication, the text stresses communication competence by constantly applying a solid theoretical foundation through everyday and relevant communication examples, thought-provoking questions, and boxed features.MyCommunicationLab is an integral part of the Seiler program. Key learning applications include MediaShare, an eText, and a study plan.A better teaching and learning experienceThis program will provide a better teaching and learning experience―for you and your students. Here’s how: Personalize Learning– MyCommunicationLab is online learning. MyCommunicationLab engages students through personalized learning and helps instructors from course preparation to delivery and assessment Improve Critical Thinking– Chapter summaries are organized by learning objectives to help students focus on what they need to learn in each chapter. Engage Students–New examples and an increased emphasis on technology are relevant to today’s students in a variety of ways. Support Instructors– A full set of supplements, including MyCommunicationLab, provides instructors with all the resources and support they need.NOTE: MyCommunicationLab does not come automatically packaged with this text. To purchase MyCommunicationLab, please visit www.mycommunicationlab.com or you can purchase a ValuePack of the text + MyCommunicationLab: ValuePack ISBN-10: 0205943675 / ValuePack ISBN-13: 9780205943678
This text investigates the fundamental principles of human communication by bridging theoretical frameworks with the practical demands of daily life and modern technology. The authors, Joseph P. Mazer, Melissa Beall, and William J. Seiler, utilize an integrated approach to communication competence, drawing on established academic research to explain interpersonal, group, and public speaking dynamics. By embedding real-world examples and critical thinking exercises, the book provides a structured methodology for students to analyze and improve their communicative interactions in diverse environments.
What You Will Find
The text is regarded as a standard, comprehensive resource for undergraduate communication courses, valued for its hybrid approach that balances academic theory with practical application. Its emphasis on digital literacy and student-centered learning tools positions it as a functional guide for both instructors and students navigating contemporary communication challenges.
Page Count:
477
Publication Date:
2013-01-30
Publisher:
Pearson
ISBN-10:
0205930611
ISBN-13:
9780205930616
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