
This fascinating dictionary covers the whole realm of social media, providing accessible, authoritative, and concise entries centred primarily on websites and applications that enable users to create and share content, or to participate in social networking. From the authors of the popular Dictionary of Media and Communication, Daniel Chandler and Rod Munday, comes a title that complements and supplements their previous dictionary, and that will be of great use to social media marketing specialists, bloggers, and to any general internet user.
This dictionary investigates the terminology and conceptual framework defining the rapidly evolving landscape of social media platforms and digital interaction. Authors Daniel Chandler and Rod Munday, both established scholars in media and communication studies, leverage their expertise to provide a structured lexicon for navigating the technical and sociological aspects of online content creation and networking. The text serves as a bridge between academic theory and practical application for digital professionals and general users alike.
What You Will Find
Scope Limits
Experts recognize this work as a reliable reference tool that maintains the rigorous standards associated with the Oxford Quick Reference series. Readers frequently note that the entries are concise and provide necessary clarity for those navigating the complex jargon of digital media.
Page Count:
320
Publication Date:
2016-01-01
Publisher:
OUP Oxford
ISBN-10:
0192518526
ISBN-13:
9780192518521
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