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Like the first edition, Competing in the Information Age: Align in the Sand, Second Edition, synthesizes for practicing managers the compelling, recent work in this area, with themes that focus on the continuous transformation in business, the adoption of information intensive management practices, the improvement of information processing, and the alignment of business strategy and information technology strategy. Information technology management is now considered a core competency among managers. Rapid advancements in technology, dynamic markets, and the changing business environment have created increased demand for professionals who can manage and deliver information systems. Information systems professionals, Chief Information Officers, Chief Knowledge Officers, as well as CFOs and CEOs, are required to lead and evolve information resources while partnering with corporate management. This book shows IT professionals how to help their organizations achieve success through alignment and deployment of business and IT strategies.
This book investigates the critical necessity of aligning business strategy with information technology strategy to maintain competitive advantage in a rapidly evolving digital landscape. Jerry N. Luftman, a recognized expert in IT management, synthesizes contemporary research and practical management frameworks to address the challenges faced by modern executives. The text argues that information technology is no longer a peripheral function but a core competency that requires seamless integration with overall corporate objectives to ensure organizational success.
What You Will Find
Experts and practitioners frequently cite this work as a foundational text for understanding the intersection of corporate governance and information systems. Readers often note the practical utility of the alignment models provided for managers navigating complex technological shifts.
Page Count:
430
Publication Date:
2003-09-04
Publisher:
Oxford University Press
ISBN-10:
0195159535
ISBN-13:
9780195159530
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