Author Description

Some Television, Some Topics, And Some Terminology. The Codes Of Television; Some Terminology -- Realism. The Form Of Realism; Realism And Radicalism -- Realism And Ideology. Popularity; Realism And Discourse; Television And Social Change -- Subjectivity And Address. The Social Subject; The Discursive Subject; Addressing The Subject; Psychoanalysis And The Subject -- Active Audiences. Text And Social Subjects; Making Meanings; Modes Of Reception; Gossip And Oral Culture; The Social Determination Of Meanings -- Activated Texts. The Polysemy Of The Television Text; Open, Writerly Texts; Producerly Texts; Segmentation And Flow; Television And Culture -- Intertextuality. Horizontal Intertextuality; Genre; Inescapeable Intertextuality; Vertical Intertextuality: Reading The Secondary Text; The Tertiary Text; Intertextuality And Polysemy --^ Narrative. Realism Revisited; Structuralist Approaches To Narrative; Mythic Narrative; Narrative Structures; Narrative Codes; Televisual Narrative -- Character Reading. Realist And Structural Approaches; Reading Character From The Primary Text; Reading Character: The Secondary Texts; Identification, Implication, And Ideology -- Gendered Television: Femininity. Soap Opera Form; Disruption; Deferment And Process; Sexuality And Empowerment; Excess; Plenitude And Polysemy; The Feminine As Decentered -- Gendered Television: Masculinity. The Structure Of The Masculine A-team; The Absence Of Women; The Absence Of Work And Marriage; The A-team As Achievement; The Phallus, The Penis, And Porn; Male Bonding And The Hero Team; Gender And Narrative Form -- Pleasure And Play. Psychoanalysis And Pleasure; Pleasure And Social Control; Pleasure, Play, And Control; Pleasure And Rule Breaking; Empowering Play; Pleasure And Textuality --^ Carnival And Style. Rock 'n' Wrestling; Style And Music Video; The Pleasures Of Miami Vice; Commodified Pleasure -- Quizzical Pleasures. Game And Ritual; Knowledge And Power; Luck; Commodities; The Active Audience; Articulating Quiz Shows -- News Readings, News Readers. The Strategies Of Containment; Categorization; Subcategories; Objectivity; Exnomination And Inoculation; Metaphor; News Narrative; News Analysis; The Forces Of Disruption -- Conclusion: The Popular Economy. The Problem Of The Popular; The Two Economies; Popular Cultural Capital; Resistance And Semiotic Power; Diversity And Difference. John Fiske. With New Introductory Essay On Why Fiske Still Matters, By Henry Jenkins, And With A New Discussion On The Topic Of John Fiske And Television Culture, Between Ron Becker, Aniko Bodroghkozy, Steve Classen, Elana Levine, Jason Mittell, Greg Smith And Pamela Wilson. Includes Bibliographical References And Indexes.