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A fully updated paperback edition that includes coverage of the key developments of the past two years, including the political controversies that swirled around Facebook with increasing intensity in the Trump era.If you wanted to build a machine that would distribute propaganda to millions of people, distract them from important issues, energize hatred and bigotry, erode social trust, undermine respectable journalism, foster doubts about science, and engage in massive surveillance all at once, you would make something a lot like Facebook. Of course, none of that was part of the plan. In this fully updated paperback edition of Antisocial Media, including a new chapter on the increasing recognition of--and reaction against--Facebook's power in the last couple of years, Siva Vaidhyanathan explains how Facebook devolved from an innocent social site hacked together by Harvard students into a force that, while it may make personal life just a little more pleasurable, makes democracy a lot more challenging. It's an account of the hubris of good intentions, a missionary spirit, and an ideology that sees computer code as the universal solvent for all human problems. And it's an indictment of how "social media" has fostered the deterioration of democratic culture around the world, from facilitating Russian meddling in support of Trump's election to the exploitation of the platform by murderous authoritarians in Burma and the Philippines. Both authoritative and trenchant, Antisocial Media shows how Facebook's mission went so wrong.
This book investigates how the structural design and business model of Facebook actively undermine democratic institutions and social cohesion on a global scale. Siva Vaidhyanathan, a professor of media studies and director of the Center for Media and Citizenship at the University of Virginia, utilizes his expertise in digital culture to analyze the platform's evolution. He argues that the company's reliance on algorithmic engagement and data surveillance creates a feedback loop that prioritizes inflammatory content, thereby eroding public trust and facilitating political polarization.
What You Will Find
Scope Limits
Critics and scholars frequently cite this work as a critical examination of the unintended consequences of social media platforms on modern governance. Experts highlight the text for its accessible yet rigorous critique of how corporate incentives shape the global information environment.
Page Count:
336
Publication Date:
2021-10-15
Publisher:
Oxford University Press
ISBN-10:
0190056541
ISBN-13:
9780190056544
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